- plant-based products can work as well as less natural alternatives, which is why our products are 100% vegetarian and contain botanical ingredients
- in reducing our environmental footprint whenever we can, which is why we use recycled packaging materials whenever possible, we encourage recycling, and our sunscreens are reef friendly* and biodegradable
- in keeping our friends close, including the furry kind. That’s why we never test our products, or any of the ingredients in them, on animals
- our products should do beautiful for you and the world we live in
We believe the future is beautiful.
choices for the
here and now
ingredients you know, derived from nature
acne, split ends, sunburn – we’ve got you covered
for skin, for hair, for life
nourish your natural beauty and glow
100% vegetarian ingredients
no animal testing, ever
reuse & recycling is in our nature
no ingredients known to harm coral reefs*
We believe in the ethical treatment of all living things. As a founding member of the Leaping Bunny Program, neither our products, nor the ingredients in them, are tested on animals.
Our products are made with 100% vegetarian ingredients. We never use ingredients that contain meat, by-products of animal killing or cruelly-obtained animal ingredients.
We know reefs are essential to a healthy, vibrant, sustainable marine eco-system. All of our sunscreens are free of ingredients identified to have potential adverse impacts to coral reefs.
We believe in reducing, reusing and recycling. We package our products sensibly & minimally and use post-consumer materials whenever possible. We encourage you to recycle our packaging too!
All of sunscreens are biodegradable, meaning the formulas have been tested according to industry standards and shown to break down in nature to minimize their impact on the Earth.
We believe our products should only include ingredients that make them work better, which is why we avoid the unnecessary use of all artificial coloring agents.